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Tag: video marketing

Using Online Video Websites to Promote Your Business

video marketing

Using Online Video Websites to Promote Your Business

Are you a small business owner? If so, how is your business doing? Despite businesses that are a success, there are many business owners who want more. If you are one of those individuals, it is likely that you would do just about anything in your power to improve your business, especially if you sell a particular product or service. When working to improve their businesses, many business owners spend thousands, if not millions, of dollars on advertising. How would you feel if you learned that there was a free way that you could promote your business?

A free way to promote your business? Unfortunately, many business owners believe that there is no such thing. If by chance it is believed, there are many who would automatically assume that it was a wasted effort. Although many free advertising methods can be deemed time consuming and not worth the effort, there is one that you should try. That method involves the internet and free online video websites.

If you are an avid internet user, there is a good chance that you are fully aware of what free online video websites are and what they do. If not, you will want to learn. Free online video websites are websites that allow internet users to watch videos that are hosted on their website, free of charge. What is nice about free online video websites is that most will also allow internet users, just like you, to make, upload, and share their own videos. Depending on the type of business you own and operate, you may be able to use these websites to your advantage.

When it comes to using free online video websites to your advantage, you will want to familiarize yourself with the websites that are currently available. You can easily do this by performing a standard internet search. Your search should produce a fairly large number of results, including Google Video and YouTube. Before making your video, you will want to examine any of the rules and restrictions that are set in place. When doing so, you will find that most video websites do not have any rules or restrictions concerning the use of online videos to promote your business; however, you will still want to make sure that your video is tactfully done.

If you are an online business owner, especially one that sells a particular product, you could make a video showcasing your product. For instance, if your specialty is photo blankets, you may want to show your samples or even go over the process of making them. It may also be a good idea to mention the overall cost of photo blankets and who should own them. If your product would make a great gift, it is also advised that you mentioned that. When doing your video, you will want to refrain from making your video seem like spam. Although you may want to mention the price, you will want to refrain from promoting your business too much. At the end of your video, you may want to offer directions on how to make a purchase or learn more information.

Although products are the easiest to showcase in an online video, you can also use your video to help promote a particular service that you sell. For instance, if you offer assistance to those that are in debt, you will want to provide an overview of what debt is, who it hurts, and how help can be obtained. Providing general information on debt is a great way to keep your video from appearing too pushy. As mentioned above, you may also want to include information on your business at the end of your video. This may help to increase the number of clients you receive, especially if you provide a service that is used and needed by many.

To make you video, whether or not you plan on using that video to promote your business, you will need a few pieces of equipment. Perhaps, the most important is a recording device. For the best results, you are urged to use a camcorder, but you can also use a webcam. Movie making software is important, as well. Most computers already come equipped with movie making software. After you have made and saved your video, you will have to follow the instructions of the free online video website you wish to use.

Inbound Marketing Tools that you can use to promote your business.

MarketHive Inbound Marketing Tools for Entrepreneurs

MarketHive is a social networking site designed for entrepreneurs for entrepreneurs, MarketHive isn't only a social networking website, in addition, it includes a blogging platform, plus some very effective online marketing tools to allow entrepreneurs to be successful marketing their Internet business, services and products.

Below you will find some of the marketing tools you will receive once you sign up for Markethive:

•        Autoresponders

•        E-mail Broadcasting

•        Blogging Platform

•        Capture Pages

•        One Click Lead Generation System

•        Conference Room and a whole lot more

To learn more about Markethive and to get access to free autoresponders click on the following link:

https://markethive.com/marketingwithida/page/freeautoresponder

 

Ida Mae Boyd
Markethive Inbound Marketing Specialist

 

 

Alan Zibluk Markethive Founding Member

3 ways to pump up your online marketing with video

3 ways to pump up your online marketing with video

by James F. McClister 

real-estate-agent-marketing-video-youtube-buyer-seller-home

In the 1990s, real estate agents posted ads in the newspaper and slapped their faces on the backs of benches. In the 2000s, agents still put ads in papers and spruced up bus stops with their smiles, but began shifting their operations to the Internet — promoting themselves on websites and, later, social media. In the 2010s, ads in papers and on benches still exist, websites are still a staple and social media has exploded, but in the Internet age agents must continue to diversify their marketing strategies. One crucial medium is video.

Every month, YouTube receives more than 1 billion unique visitors. The platform has offered major exposure for real estate businesses around the globe; in fact, the Australian Real Estate Group reported listings that include a video receive more than 400 percent more inquiries than those without.

But the medium is versatile, and as such, requires a strategic approach. Here are a few ideas for agents looking to harness the power of online video in their marketing:

  1. Serialize – A weekly “top listings” list or a monthly dive into market stats (or any other topic your clients will want to return to on a regular basis) is a great way to establish a branded video product that will continuously engage viewers (and potential clients) with compelling content. Keeping potential clients engaged with regular video content will help you stay top of mind for when viewers are ready to buy or sell.

  2. Establish authority – It isn’t fair, but it’s a reality in the lives of agents that their value is often questioned. People forget to ask the question of “what can you do for me” because, in many ways, they feel they already know the answer — which is to say: nothing the Internet can’t already do. Agents know this to not be the case, but someone whose real estate experience is limited to lackluster showings and HGTV series will have a skewed perception of the profession. Video allows agents to look buyers, sellers and hopefuls in the eye and give them a glimpse of the benefits a helpful, professional agent can provide.

  3. Promote your personality – Video is the perfect way for you to show potential clients your personality in action. It answers the question of “what’s this person like” before the initial meeting, giving them a sense of who you are and how you’ll handle their business.

Contributor
Charles R Juarez Jr

Alan Zibluk Markethive Founding Member

Video Marketing Tips, Trends, Strategy & Best Practices

Content Samurai is a tool that instantly generates hundreds of content related pages and thousands of relevant targeted in bound links. This utility also creates effortless high rankings with just four clicks of your mouse. Content Samurai allows you to quickly and easily dominate the search engines by giving you exactly what you are looking for — high quality content and targeted links.

Crank Out Traffic-Pumping Videos On-Demand!

Have you been struggling to get Google rankings lately?

What Is Content Samurai Software All About?

Content Samurai is a video creation software that allows you to create engaging videos within a few clicks of the mouse.

The software comes loaded with features designed to make the entire recording process as simple as possible, without dealing with Photoshop, crazy codecs or any of that video jargon.

How Does It Work?

Content Samurai can create videos from your content and scripts and it does it with a 5 step process.

Here's the steps to creating your very first video within minutes

Step 1 : Scripts — Paste in your content into the software starting with the headline then following with the content. The best part is that you can use pretty much ANY kind of content you want including articles, blog posts, advertisements, and sales letters.

Step 2 : Slides — The software will analyze your content and automatically break it up into bite sized chunks with visuals to make it pop. You can change the look and feel by adding images from the millions of stock photos included, or choose one of your own photos.

Step 3 : Audio — Next is recording your audio, and this is where Content Samurai really shines. The software breaks software into easily recordable chunks. Simply hit record and record each part of your content section by section. Adding music is a great way to spice up your video and you can choose from the audio pre-loaded into the software.

Step 4 : Preview — Now, hit the play button to preview your masterpiece. You can make changes and adjust where each slide starts and ends to perfect your video.

Step 5 : Download — Click the download button and now you're ready to upload your content on all of the top websites on the planet including Youtube, Facebook, Vimeo, and the list goes on and on. Start driving MORE traffic from the content you already created once.

If you believe that my message is worth spreading, please use the share buttons if they are visible on this page.

Stephen Hodgkiss
Chief Engineer at MarketHive

markethive.com


Al Zibluk