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Tag: FTC

Markethive and Valentus: Organic Leads and Coffee Partnership

Image result for markethive 

The apex of automated marketing blogging platforms and “weight losscoffee” known as Valentus Slim Roast are ready to launch; however, only those who recognize this unique opportunity are really wanted.

Au Naturale, Markethive and Valentus have joined forces to create a symbiotic relationship between two business entities that are fed up with traditional MLM Industry.  Yes, Marketing & weight loss Coffee are about “empowering both the little guy and gal” to market and sell a product the World consumes daily only after water.  Try going 72-hours without H-2-0 and watch your body breakdown.  Guess what, people feel the same way if, they don’t have their “daily fix” and react like they’re going through withdrawal. 

The Digital Age is here and entrepreneurship continues to explode thanks to technology and those innovators who embrace risk, while providing a solution to a problem.  Guess what you’re one of them because you became a renegade and willing to face the unknown, while incurring the costs in business.  Respect is given to you but, not the industry (MLM), due to its dubious reputation and need for change.     

Yes, it’s time for a change because MLM doesn’t have the best reputation as indicated by the recent Consent Decree Settlement between Herbalife and FTC .  Hey, $200 million dollars isn’t chump-change and sends a message to the industry that “product and consumers” must exist and not “product and distributors”.  Yeah, verification will be needed in the future and old business models will no longer be accepted unless, they can prove that their product is being retailed to the masses.  Guess what, old methods of marketing like “Outbound Marketing” are increasingly ineffective in generating sales and more importantly, establishing a trusting business relationships between consumers and proprietors.  New business models and new marketing methods like “Inbound Marketing” have emerged and increasingly becoming the norm because educated consumers like Millennials, who have purchasing power of $200 Billion dollars are sick and tired of being sold. Yes, these kiddies are tech- savvy and research everything before digging into their debit/credit-cards (nobody uses cash, anymore) and if, your product or service doesn’t address their needs or resolve a problem then, they happily tell you, “hit the bricks”.  Well, if you want to avoid the proverbial MLM Cemetery for Dead Dealers who, operate a Non-Profit Agency then, you better embrace “Customer-Centricity”, like the industry leader Amazon.     

Yes, in the Digital Age of Technology for a business to succeed then, it must embrace the idea of the customer being the priority and less so, shareholders, which is a revolutionary concept among corporate profiteers.  However, Amazon valued at $230 Billion dollars realized that success was centered upon "focus relentlessly on our customers."  Needless to say, title of World’s Largest retailor isn’t by chance.

So, do you want to be part of the “customer-centricity’ trend and be at the forefront of a new era of Ecommerce where relationship building is key to creating a WIN-WIN for both owner and customer.  To learn more I invite you to rcontact me.

Contributor,

David Ogden

Helping People Help Themselves

Alan Zibluk Markethive Founding Member