Movers & Shakers: Anna Braun, JT Mega, director of business development

Movers & Shakers:
Anna Braun, JT Mega, director of business development

             

ANNA BRAUN – Director of business development

Anna Braun is helping to build a course for future growth as director of business development at Minneapolis-based food advertising agency JT Mega. Braun said the agency has been interested in adding leadership to build on its strong organic growth, which led to the creation of the new role that she has taken. "The thing that's exciting about JT Mega is there is so much opportunity for continued smart growth," Braun said. "To work with a great foundation and start carving out what some of the next business opportunities look like is really exciting to me."

Braun's responsibilities also include developing new business strategy, leading business acquisition efforts and establishing industry relationships. She previously led brand business initiatives as a marketing manager at Polaris and worked as an account supervisor at Periscope. "I really love the combination of business management and agency creativity and agency strategic work," Braun said. "For me, this role is a perfect mix of that."

JT Mega, founded in 1976, is an independent agency whose clients include Hormel Foods, Land O'Lakes, and the Schwan Food Co.

Q: What's driving the agency's focus on business development?

A: It's been on the forefront of the owners' and the leaders' minds here. They realized that as organic growth opportunities were coming there's a big opportunity for someone to come in and be able to focus specifically on this (new business) effort and help lead that. This industry is changing so rapidly and there's a lot of growth in different areas within the business. You see where the industry is going and now it's: "How do we proactively start carving out space where the industry is growing?"

Q: What are some possible growth areas?

A: The two areas of focus are absolutely expanding our foundation in food service and building on the retail space. We work a lot with clients selling into K-12, into the commercial space. A handful of clients sell directly into retail and direct to consumers. We're looking at where some opportunities in the retail space that would make sense for us.

Q: Why should a company work with JT Mega?

A: We work as an extension of the client's team, bringing a different point of view to the table. We understand the nuances of what it means to be in the [food and beverage] industry. The other thing is our scalability. We work with small, medium and big companies both in the B2B and B2C space. That's something that we really enjoy especially with how quickly this industry is evolving.

Chuck Reynolds
Contributor
Please click either Link to Learn more about
Inbound Marketing.

Alan Zibluk Markethive Founding Member

Business Development Associate at Full Harvest

Business Development Associate
at Full Harvest

  
Business Development Associate at Full Harvest

At Full Harvest, we are disrupting the agriculture space by solving farm food waste and bringing technology to a market where there was none. We are the first B2B platform connecting farms with food businesses to sell discounted, yet perfectly good surplus and imperfectly shaped produce that would have otherwise gone to waste. A huge environmental problem as approximately 20 billion pounds of produce goes to waste in the U.S. annually simply because they are not perfectly shaped for strict retailer standards.

As Business Development Associate, you’ll play a critical role in growing the company. You’ll have the opportunity to develop and shape systems and strategies as you design Full Harvest’s sales processes with food & beverage customers. You’ll work with buyers (food manufacturers) to close new accounts. You will attend various conferences and events as well as leverage your networks in the food and ag space to significantly build the business.

Additional Responsibilities:

Serve as an outside sales/ business development person to fill pipeline of new buy side food & beverage customers, working closely with the CEO and Director of Sales

– Identify potential buyer accounts, leveraging your network
– Attend food and agriculture events to network and build relationships with buyers
– Reach out to potential new accounts via phone, email, and in-person meetings to fact find and generate new leads
– Negotiate contracts and close the sales
– Serve as liaison between buyers and manage communication to finalize sales
– Support new buyer operational roll-out
– Research market to determine appropriate pricing for different items  Qualifications:
– Passion for Full Harvest’s mission
– Persistent go-getter with 5+ years of experience in sales, preferably working with large food CPG and/or agricultural companies
– BA, preferably in business
– Strong network with healthy food manufacturers
– Experienced project manager who can juggle a lot of moving parts with strong execution / operational roll-out skills
– Proactive / Takes initiative; ability to work independently
– Strong interpersonal skills and customer-facing experience
– Previous startup experience strongly preferred
– Knowledge and understanding of food manufacturing and/or produce industry

– Some travel will be required

Chuck Reynolds
Contributor
Please click either Link to Learn more about
Inbound Marketing.

Alan Zibluk Markethive Founding Member

FirstClose names Jorge Ponce director of business development

FirstClose names Jorge Ponce
director of business development

Ponce will oversee driving adoption, Client Communication, and Product Development

  

FirstClose has announced it has hired Jorge Ponce as director of business development.

Ponce has more than 15 years of experience in bank operations, mortgage and risk-based consumer lending. He will be responsible for driving adoption, client communication and product development for FirstClose, end-to-end technology solutions for refinancing and home equity lenders and 2017 HW Tech100 winner.

Ponce previously worked as a home equity product manager for New York-based Bethpage Federal Credit Union, which uses the FirstClose Report. Ponce is well-versed in the FirstClose system and was instrumental in helping to build the first version of the FirstClose Report, a comprehensive refinance and home equity loan solution with capabilities to deliver title, flood, valuation and other important data elements in one report, FirstClose said in a press release.

“With his experience and background in the credit union space, Jorge will deliver exceptional results to our financial institution partners,” said Tedd Smith, co-founder and chief executive officer of FirstClose, an Austin, Texas-based company.

Chuck Reynolds
Contributor
Please click either Link to Learn more about
Inbound Marketing.

Alan Zibluk Markethive Founding Member

3M Strategy & Marketing Development (SMD)

3M Strategy & Marketing
Development (SMD)

Internal consultants in the SMD program are involved in projects dealing with the highest level of business operations across our five business groups, 25+ global divisional and corporate functions. SMD consultants work across 3M’s diverse customers, industries, geographic and technology platforms to create value for their clients. In SMD, you lead projects of critical importance and gain knowledge and understanding of the entire company while finding the path to your individual career.

                     

SMD is a unique two-year, non-rotational leadership development program

that leverages internal marketing and strategy consulting as a vehicle for development. SMD is the integration of two highly successful programs – Strategic Business Development (SBD) and Integrated Marketing Development (IMD) – that have thrived at 3M for over 20 years. The SMD program is designed for talented MBA candidates who have a strong desire to:

  • Lead individual and team projects that contribute directly to 3M’s growth across marketing, strategy and business development
  • Gain in-depth exposure to a broad range of customers, industry, and technologies in a global business arena
  • Drive a variety of functional, mentoring and leadership experiences that will enhance your personal and professional capabilities
  • Access SMD’s rich alumni network which totals over 100 members including Division and Function VPs

SMD’s collaborative environment fosters peer to peer learning. SMD consultants interact with the same team of peers over a two-year period, allowing them to build strong professional and personal camaraderie.

  • What We Do

    SMD consultants typically lead 3-5 projects at once, working closely with internal clients across 3M divisions, corporate functions, and subsidiaries. Project work spans marketing, strategy and business development. Common project types include:

    Marketing:
    Market and product opportunity analysis, commercialization of new products, customer journey mapping, the voice of customer analysis, new product introduction process, pricing analysis, competitive analysis, segmentation, brand strategy, digital strategy, etc.

    Strategy:
    Corporate and divisional strategic planning, market platforms assessment, technology assessment, growth plans, strategy development, etc.

    Business Development:
    Business modeling, new business development processes, mergers & acquisitions strategy and planning, etc.

    The Start of Your Career at 3M

    The SMD team serves as a source of top business and marketing talent to 3M. During their two years on the team, SMD consultants have the opportunity to identify industries and businesses of interest and customize their career paths based on business needs and personal interests. Upon completion of the program, SMD consultants typically accept marketing or business development roles within a 3M division or corporate function.

    Recruiting

    MBA students of all ages are welcome to apply.

    Must be legally authorized to work in a country of employment without sponsorship for employment visa status (e.g. H1B status). 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, national origin, religion, sex, sexual orientation, gender identity, age, disability, or veteran status.

    • We recruit top talent through our seven partner schools and key diversity conferences. Our partner schools are:

      • Harvard Business School
      • Indiana University, Kelley School of Business
      • Northwestern University, Kellogg School of Management
      • University of Chicago, Booth School of Business
      • University of Michigan, Ross School of Business
      • University of Minnesota, Carlson School of Management
      • University of Virginia, Darden School of Business

      We also recruit at these diversity conferences: The Consortium, National Black MBA (NBMBAA) and Reaching Out MBA (ROMBA).

    • To Apply

      Submit an application by the deadline at your MBA career services office or through the highlighted diversity conferences.

      Basic Qualifications

      • Bachelor’s degree or higher from an accredited university
      • Currently enrolled in an MBA program at an accredited university

      Preferred Qualifications

      • Currently enrolled in an MBA program with an emphasis in marketing, finance, strategy, and/or general management
      • Minimum of a 3.0 GPA on a 4.0 scale (undergraduate degree)
      • Minimum of 3 years of full time work experience
      • Demonstrated leadership abilities and high ethical standards
      • Demonstrated interpersonal, communication, and team skills
      • Superior quantitative, analytical, problem-solving, project management, and presentation skills
      • Comfort with ambiguity in project work and a changing external environment

      MBA students of all ages are welcome to apply. Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g. H1B status). 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, national origin, religion, sex, sexual orientation, gender identity, age, disability, or veteran status.

Chuck Reynolds
Contributor
Please click either Link to Learn more about
Inbound Marketing.

Alan Zibluk Markethive Founding Member

Is North Korea Stocking Up on Bitcoin?

Is North Korea Stocking Up on Bitcoin?
 

Three security firms have reported a connection between WannaCry ransomware and malware used by the Lazarus group, a cyber crime group made up of unknown individuals.

Google security researcher Neel Mehta tweeted sample hashes from the WannaCry ransomware and the Contopee backdoor, which had previously been employed by the shadowy Lazarus Group. The group is responsible for the Sony hack, the SWIFT bank attacks, as well as other attacks on financial institutions. Some experts posit they hail from the North Korean government, but hard evidence is lacking.

Still, three security firms – Kaspersky Lab, Symantec, and BAE Systems – claim there could be a connection between North Korea’s Lazarus Group and WannaCry. To be sure, the groups are not exactly concluding that North Korea is behind WannaCry. The connections are pretty light, including but code written in C++ and compiled in Visual Studio 6.0. Comae found connections to North Korea, as well.

“The implementation of this [random buffer generator] function is very unique,” according to Sergcks Ongoing?

Europol’s chief told BBC the ransomware was designed to enable “infection of one computer to quickly spread across the networks…That’s why we’re seeing these numbers increasing all the time.”

She added: “Even if a fresh attack does not materialise on Monday, we should expect it soon afterwards.”

The ransomware, reformatted after MalwareTech’s solution, has been spread by individuals copying the attack. “We are in the second wave,” Matthieu Suiche of Comae Technologies, tells the New York Times earlier in the week. “As expected, the attackers have released new variants of the malware. We can surely expect more.”

Microsoft president and chief legal officer Brad Smith on Sunday lambasted governments over the weekend for hoarding information about security flaws in computer systems instead of cooperating with multinational companies. He wrote:

Microsoft, which had to create a patch for Windows XP (they haven’t provided support for the OS since 2014), released a statement addressing how they are trying to undermine the attackers ability to exploit their systems. They also have choice words for the U.S. government.
 

“This attack provides yet another example of why the stockpiling of vulnerabilities by governments is such a problem. This is an emerging pattern in 2017. We have seen vulnerabilities stored by the CIA show up on WikiLeaks, and now this vulnerability stolen from the NSA has affected customers around the world. Repeatedly, exploits in the hands of governments have leaked into the public domain and caused widespread damage.

An equivalent scenario with conventional weapons would be the U.S. military having some of its Tomahawk missiles stolen. And this most recent attack represents a completely unintended but disconcerting link between the two most serious forms of cybersecurity threats in the world today – nation-state action and organized criminal action.

The governments of the world should treat this attack as a wake-up call.”

If North Korea is behind the WannaCry attacks, then its raised less than $100,000 via the ransomware’s bitcoin bounty.

David Ogden
Entrepreneur

 

 

Alan Zibluk Markethive Founding Member