Viral Marketing is the most responsive marketing on the planet.
Think about it…
Most advertising is all about you the advertiser 'tooting your own horn'
• People don't care.
• They tune you out.
• They might even assume you're lying.
You're just another stranger trying to peddle your stuff along with everyone else.
Traditional advertising is like yelling in a stadium full of 50,000 screaming people with no one listening. No one can hear you over the roar of the crowd.
No one cares.
Now imagine if you were in this same roaring stadium, and you showed a handful of people something really cool like a video.
• Something that connected with them.
• Maybe something that entertained them.
• Made them laugh or even offended them.
These people then started sharing your video with the people sitting around them. Those folks then share it with the people around them too. And pretty soon it's like a wave, with your content rippling through the whole stadium…
That's when you realize the crowd isn't just randomly roaring anymore. Now they're positively buzzing about YOUR content.
• They can't stop talking about it.
• They're sharing it like crazy.
• And they're clicking through to your links.
That's what a good viral campaign is like.
Contains the Newsfeed of newsworthy activities in MarketHive.
Friends – Friends of yours who have joined MarketHive.
Groups – Your sales or marketing group arena.
Companies – A Direct Selling Association – The Direct Selling Association (DSA) is the national trade association of the leading firms that manufacture and distribute goods and services sold directly to consumers. Approximately 200 companies are members of the association, including many well-known brand names.
Blogs – A complete blogging system for your posts.
Videos – A video system integrated into YouTube.
Leads – The area where you control your Prospecting Tools, Manage Leads, Manage Lead Groups, setup your Email Auto Responder, Prospecting Assets and Lead Capture Pages.
This is Powerful, flexible, and fully customizable lead generation technology including:
Powerful Pre-Built Lead Capture Pages!
Having a properly designed lead capture page can mean the difference between a big response rate and ZERO sign ups at all. After spending so much time and effort on lead generation… and then actually marketing your message to your prospects… it's critical to drive them to a page that will produce the greatest possible conversion rate.
The components of an effective lead capture page are fairly basic: a strong headline, a compelling video, brief but motivating body copy (text), and a form to capture their information. The whole idea is to provide prospects with just enough information for them to sign up… but nothing more! The entire goal is capturing their data so you can call them up and/or continue marketing to them through future emails, etc. If you spill too much information, then they have no motivation to fill out the form… and you lose them forever.
Lead Capture pages are pre-built based on proven results. However, they are fully customizable so you can configure the content optimally for your particular marketing campaign. After you do so, simply click the button to download the file and you can then place it on your own website and the leads generated will be automatically captured by your system.
Campaigns – Sophisticated marketing management and campaign execution. A Powerfully integrated systems providing streamlined functionality and control.
With access to powerful marketing tools you can execute marketing campaigns that produce real results.
Almost as important as the tools themselves though, is the ability to keep all of your information and activities organized. The features in this area allow you to accomplish everything you need to launch and manage professional level marketing campaigns.
There are different types of campaigns for different purposes and goals. As a result there are a range of tools at your disposal:
• Manage advertising vendor records.
• Create advertising co-op's with groups of members.
• Establish tiny URLs for specialized use.
• Define sophisticated website rotators to distribute leads.
• Track websites on your asset map.
• Monitor and evaluate keyword terms.
• Manage and verify backlinks to your websites.
Regardless of the type of marketing you wish to engage in, these tools will help you expand the reach and effectiveness of your efforts and ultimately increase results.
MarketHive – A One Stop Shop
Brian Walters SEO
Brian Walters MarketHive